Roar is a Norwegian-born commercials and film director, who has directed spots for brands including Smart Car, Panasonic, Xylem and Doritos among many others. His features include Cold Prey, which won two Amandas, the Norwegian equivalent of the Oscars, The Wave, which was Norway's submission to the Academy Awards that year, and the recent Tomb Raider starring Alicia Vikander. His most recent film, Troll, is a massive hit for Netflix and currently the most watched non-English-language movie ever on the platform after only 11 days of release.